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Why Does Robert Kiyosaki Endorse Robert Kiyosaki made his fortune and retired at the age of 47, after selling his international education company in 1994. Following his retirement, Robert Kiyosaki wrote a series of books including the popular "Rich Dad Poor Dad" and "Cashflow Quadrant" and earned his fame as bestselling author. These books have created paradigm shift in the mindsets of millions of people, and awakened the entrepreneurial drives within them. In his subsequent book, "Rich Dad’s The Business School – For People Who Like Helping People", he expounded on the reasons why network marketing is a great business, especially for the small business and home business owners. In this 120-page book, Robert Kiyosaki wrote eloquently and objectively on the 11 core values of network marketing that established his firm belief of this great business model. The following is a summary of the 11 core values of network marketing business: The good thing is, as the business model continues to grow and evolve, only those who have the right business ethics will prevail while others will be self-eliminated in the process. Like the huge ocean capable of self-cleansing, the network marketing business offers unparalleled wealth-building opportunities for anyone who is determined and willing to work extremely hard to reach their dreams. It takes more than the initial few sessions of sales presentation to find out how good the training and education system is. Most network marketing companies, if not all, will claim that they have great education system to train and equip the distributors. If you select carefully, it is possible to find companies that provide excellent real-life business training that values more than a thousand folds of what you pay. Real-life business skills are not the skills that you can learn in school. It includes:
While traditional education teaches technical and cognitive skills to prepare one to be a great technician and find job security (supposedly but no longer true), real-life business skills are crucial for building business success and achieve life freedom. With the benefits of insights gained his rich and poor dads, Robert Kiyosaki felt strongly about how the traditional education system has inculcated the fear of making mistakes and suffering from failure in the school children during their younger age. As a result of such mindset conditioning, it leads to the prevailing "mental epidemics" that have paralyzed many well-trained technicians from achieving real success and finding freedom. Different people have different value systems. People who are "comfortable" as employees will not be able to understand the mindset of those making transition to become self-employed or business owners. When you start a network marketing business, you are driven by powerful life mission to achieve long-term success and freedom. You values are drastically different from those with an employee mindset, who are looking for security in a "safe" job, and are more concerned about the size of salary, overtime pay, annual leave, medical benefits, etc. The thought of business venture involves too many risks for comfort, and challenge their fundamental values. There is no surprise that you will hear unpleasant comments, often strongly opinionated, from the well-intentioned friends and colleagues. Robert Kiyosaki recommended that the best way to handle this problem is to explain the cashflow quadrant to them so that they understand the different in your perspectives now that you are moving to a different quadrant. In network marketing business, your success is intimately linked to the success of your uplines, and the same is true of your downlines. Unlike in the corporate world, where many people have to fight for limited opportunities at the top, the network marketing business create a system where everyone support one another to succeed in the venture. The first type of network business started in the 1950s, known as franchise. The second type of network business began to take off in 1970s, known as network marketing. The growth of network marketing business is often invisible as they are operated out of homes or small offices. Today, major corporations like Citibank, AOL Time Turner and Berkshire Hathaway have engaged network marketing as part of the business operations. Despite criticism of network marketing business (which often come from people not involved in the business), the network marketing industry has continued to grow significantly due to the power found in Metcalf’s Law. Robert Kiyosaki believes that network marketing is the best franchise business in the Information Age. It is built with information and knowledge, rather than land, factory and huge capital. Anyone can leverage on the power of network to build a successful network marketing business. It is truly a system that democratizes the creation of wealth. Robert Kiyosaki's Rich Dad has taught him early in in his career that: Selling Skill Is The No. 1 Business Skill. Whether you are aware or not, you are using selling skill everyday most of the time. Whenever you communicate with somebody, the ability to sell your idea determines how you can convince the other party and achieve your communication goal. In every communication process, selling is always part of the unconscious objective. Learning how to sell is as critical for business success as it is in life. In network marketing, you learn how to face and overcome the fear of rejection, which is the core skill required in becoming a successful sales professional. Many successful employees are great managers. As Robert Kiyosaki pointed out, managers are not leaders. While managers manage, leaders inspire. Unlike the corporate world where fear and greed are the key motivation factors, you can find great leaders in network marketing companies who speak right to the souls of people to liberate their limited thinking and inspire them to take life-changing actions. While money is measured in quantitative sense, wealth is measured in terms of time. It is defined as the ability to survive the number of days forward. When you are working to build wealth as opposed to working for money, the focus is on long-term financial freedom, rather than short-term job security. Emotional intelligence is crucial for achieving financial freedom. Many smart people failed to achieve financial freedom due to lack of emotional and financial intelligence, which exemplify in the following ways:
Network marketing business enables you to build emotional intelligence, which is essential to financial intelligence. With both, you will have the skill sets necessary for building wealth and not just working for money. If you have a networking marketing business, not only that you have a perfect vehicle to realize your dreams, you are also surrounded people with positive energy to lift you up to achieve success. When both husband and wife are having corporate jobs, they live a big part of their daily life separately in different environment under the influence of different cultures and values. In some cases, successful careers come at the expense of marriage. When the couple get involved in network marketing business, they go through the same experience in business building and personal growth, and will be able to share and appreciate the joy and excitement. These are the glue that strengthens the bond in marriage. This point is written by Robert Kiyosaki's wife, Kim Kiyosaki. While having time for family is a real challenge for working parents, network marketing business not only frees you up with more time, it also allow your children to be involved in what you do as part of the early business education. You will be teaching your children valuable skills sets they don’t learn in school. The time you can have with family and the bond that you build is the kind of wealth that money cannot measure. Networking marketing is a legitimate and real business that provides the entity for you to enjoy tax benefits through deductions. When you generate positive cashflow from business, you can invest them in real estate to generate passive cashflow. This way, you maximize your wealth growth through real estate and business. These tax advantage is out of reach for employees. With a network marketing business, the amount of taxes you pay for every dollar of income is much lower than if you are holding a job. This is certainly one of the smarter ways of spending your life energy.
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